Brainstorm

DU Retreat 2012 Winter Brainstorm

EDU Retreat 2012 Winter Themes

Brainstorm

I picked up this little trick from an interview I had read with Steve Jobs who mentioned that when pondering a difficult question or challenge he spent a month or so doing nothing but thinking of questions. These questions would lead to themes that would help guide the conversation. This free-associative thinking has served me time and again and it didn’t disappoint this time. I would say this was the critical activity that helped us better understand our purpose and set the stage for defining our mission statement.

Next: Define Our Mission Statement, Identify Our Audience and Set Our Success Criteria

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